Author: Marketer

A digital marketing campaign involves a variety of stages, from market research to client retention techniques. While your marketing team is working out new ways to lure customers in, …

Ads buying and selling have never been this easy. With the emergence of DSPs, marketers discovered a whole new world of advertising and purchasing inventory. This significantly cut down …

You’ve lugged your PowerPoint presentation through monotonous meetings, crusty conferences, and corporate carnivals, and for all the blood, sweat, and tears that you shed, you’re rewarded with a sleepy …

Selling a business is a complicated endeavor, which requires a substantial investment of time and effort. A business broker can simplify the process for the seller, negotiate an excellent …

Your fashion brand is a drop in the sea teeming with competitive sharks. How can you swim out and stand out from the crowd? Raise brand awareness and outdo …

In order to understand this article, you have to familiarize yourself with the following terms: B2B and SaaS.  B2B, put simply, refers to business-to-business transactions. An example of B2B …

In 2017, over 40 percent of companies considered the mobile to be their most effective customer communication channel and revenue earner surpassing every other marketing model. Industries, businesses, and …

Is your company missing a B2B marketing strategy? You may be losing money as you are reading this article. In the modern world, new strategies are emerging on a …

Content writing may seem easy when you are preparing a high school essay. The more complicated the tasks get, the harder it seems to create a masterpiece. When it …

Over the past few years, digital marketing methods have been evolving at the speed of light. Any company that has managed to stay on top of the trends improved …